RSS (Really Simple Syndication) is fast becoming a reliable way to deliver your content without it being filtered by ISPs, email spam filters, etc. There are quite a few resources out now about how to set up and use RSS. New on the block is a very simple primer by Yahoo. If you're confused about how and why to set up RSS feeds, this is a good, easy to understand primer.
Rok Hrastnik, the king of RSS, has published a free report on the Business Case for RSS. You can download The Business Case for RSS here. (I wrote about this back in April on BuildaBetterBlog.com) These are important documents to read if you are serious about keeping up with ways to deliver your content to your clients and prospects.
Source for Yahoo Primer: Radiant Marketing Group
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