Internet Marketing Tips from Denise Wakeman

Emails Designed for Outlook 2007

I personally don't use it, but the majority of Internet users do use Outlook to read and send email.  I read a very interesting post today about how to format your HTML emails (ezines included here) so they can be viewed as you intend them, in Outlook 2007.

Marketing Sherpa is one of my favorite ezines for practical marketing tips.  There is a post with tips about what NOT to do when you format HTML for email delivery. If you insist on HTML newsletters, then this is important info to read and study.

There is an ongoing debate about whether one should use HTML email.  Recipients tend to say they prefer it, but many marketing experts refuse to send HTML because of deliverablity problems.  It's your personal decision, and you better know how to do it so your emails can be properly read.

SavvyBizCast: Chipo Shambare

Savvy Biz Cast features an interview with Canadian healer, Chipo Shambare of www.healingbridge.ca .  Chipo discusses how she will use teleseminars as a marketing tool since she loves to talk rather than write.
(10:46 min)

You can subscribe to the Savvy Biz Cast podcast on iTunes and get the interviews downloaded to your mp3 player automatically.

Got a question or comment about this podcast?  Click on the comments link below to add your 2 cents.

The Number One Marketing Frustration Among Professionals

400 Professionals Reveal Their Marketing Frustrations in a New Survey by The Blog Squad

Summary: The Blog Squad™ surveyed more than 400 professionals in April 2007 about their biggest online marketing challenges; four problems are revealed, with one of them outranking all others by two to one.

Read the full media release here.

MySpace Hits China

From an email update in the Los Angeles Business Journal:

MySpace Debuts in China

The Chinese site will be owned by a Chinese company and supported by MySpace in Beverly Hills.  There are 137 million Internet users in China.

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