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23 posts from April 2008

Patsi Concedes...a little...on social networking

Patsi writes in our recent issue of Savvy eBiz Tips:

Denise and I still haven't settled our debate whether social networking sites are worth spending time on yet, but I'll tell you one thing:

They are an excellent source of ideas and input on what your target audience is concerned about.

We wanted to know what challenges bloggers had with writing on their blogs. Denise asked the question on LinkedIn and the response was amazing and immediate.

Here are some of the challenges people posted, in order of descending frequency:

  • Finding time to post (this was mentioned in 70% of the responses...)
  • Getting readers to comment
  • Finding the "Wow" factor
  • Whether to share personal stories
  • How to repeat/re-purpose a topic
  • Wondering if the time involved is worth it in terms of results
  • Writing compelling titles
  • Finding relevant topics
  • Keeping it fun

Far and away, finding time to post was the recurring theme. I had to laugh, of course, and posted this on our Writing on the Web blog:

Continue reading "Patsi Concedes...a little...on social networking" »

Social Networking Debate Part 4

Links to two articles for you today to carry on the social networking conversation:

Steve Pohlit published part 3 of his response to Patsi's question about whether social networking is a waste of time.

Lee Odden of Top Rank Blog posts his notes from a panel discussion on Facebook Marketing Best Practices.

Related Posts:
Social Networking Debate Part 3
Social Networking Debate Continues...
Twitter: there is a point
Social networking is a waste of time...
Social Networking: What Is It and Why Should You Care?
Twitter is sucking me in...

Social Networking Debate Part 3

Our social networking debate is still generating a lot of emails and tweets from colleagues. Here are a few more responses:

From Life Coach Mary

I'm loving Facebook...for multiple reasons.  I've scheduled two interviews for my Conversations with the Masters as a result of Social Networking.  Nido Qubein and Dr. Judith Orloff (not little names).

Also...lots of inspiration in seeing what people are up to.  I like seeing who's visible in the coaching and Internet marketing worlds...tons of good info.  Business advice from Adam Urbanski has been instrumental.

I even got some great tips on doing media interviews -- right before I filmed a DVD that I was using to submit for a TV spot.

And, I'm feeling more eager to tap into Blog Squad resources.  Thanks for the interview with Mari Smith.  I was only 4 days old on FB when I was on that call. Now have 618 friends.

The Marketing Mentor, Adam Urbanski, wrote a dissertation about Social Networking - Business Boost or Bust? This post is worth the time to read because Adam is very thoughtful about the pros and cons of using social networks to build your business.

Continue reading "Social Networking Debate Part 3" »

Social Networking Debate Continues...

We received quite a few emails about the debate Patsi and I are having about the usefulness of social networking to drive business.  Hopefully that question will be answered in today's teleseminar. Here are a few more of the responses we've received:

Robin Hardy
President, The Moosey Group, Inc.

I am not sure what the financial rewards is yet, I have not seen the Ka-Ching yet...
I know it moves me up in Google searches because I link my website to all of it.
I know it is time consuming and it will suck you in, before you know it you have wasted hours playing in Facebook.
I have yet to hear anyone that has really made an increase in profit from it, perhaps we all don't understand the power of social networking yet and how to make it work for us...
I am open to new ideas...productive cash flow ones...

Continue reading "Social Networking Debate Continues..." »

Twitter: there is a point

From WebProNews...

Found: The Point of Twitter

Follow me on Twitter

Related Post:
Twitter is sucking me in...

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