I recently read a post on Chris Brogan's blog that he had an iPhone app created for his blog. Interesting.
Being the curious gal that I'm, I had to check it out. Turns out a company called MotherApp can turn your blog into an app. It's free if you agree to have ads (they split revenue with you 50/50) or pay $99 per year.
Their BlogEngine turns your blog into an iPhone app and integrates your twitter feed and YouTube Channel if you wish. Then, MotherApp takes care of submiting the app to Apple for approval. Just occurred to me...I wonder if they also create apps for Android phones. I have a first generation Google phone so I wouldn't be able to use an app for my blog on my phone unless it's developed for the Android operating system.
Well, I have to see how it works, so I submitted my information. The application process is simple: provide your blog feed, your twitter ID, your YouTube feed, a description, keywords and images. Press Submit and wait.
With mobile marketing gaining steam and something like 3 billion people world-wide using mobile devices, it doesn't take a genius to know that the future is mobile and you want your content to be accessible where your readers hang out.
I'll keep you posted on if/when my Blog Squad app gets approved.
Related:How to Mobilize Your Blog (audio replay with Kim Dushinski)
Recommended ReadingThe Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns (affiliate)