Are you leveraging your email to get more traffic and visibility for your blog? Most people are not, yet it's a great way to introduce people to your content. Think about how many emails you send in the course of a day to clients, prospects, vendors and colleagues.
I use Gmail for all my email accounts (all my email addresses are forwarded to my Gmail account so they are easier to manage and I don't have to log in to multiple email clients). I also use the Firefox browser and was thrilled when I learned about an extension called WiseStamp.
WiseStamp Firefox extension empowers your email signature on any webmail service (Gmail,Yahoo Mail ,AOL, Hotmail, Google Apps…) Easily customize, Include IM & Social profiles, Automatically share your Blog posts, Quotes, News, Bookmarks and more…
I was even more thrilled when I learned that they added functionality to include an RSS feed in the email sig. This means you can showcase your latest blog posts (and drive more traffic!). When the feed gets updated with new content, your email sig is updated. Here's my current signature:
You can create multiple signatures if you want one for personal email and/or have multiple businesses.
WiseStamp is easy to configure and there are excellent tutorials and screenshots about how to set it up.
A couple of things to note: WiseStamp can only be used on web based email services and at this time, it appears you can only have one RSS feed. Though you can customize and add links like I did for my help desk and Online Visibility Secrets, if you want dynamic content: twitter feed, blog feed, YouTube feed, etc., you have to choose one. Of course, it's easy to edit so you can swap out RSS feeds whenever you want.
Are you leveraging your email to get more visibility? Add your tips, comments and questions about creating online visibility in the comments section below.
