On Saturday I posted about a free MySpace Business Training program our mentor Tom Antion is giving away. If you've been following this blog you know I've been experimenting with MySpace as a business tool. But, I didn't post about the training on this blog; I posted it on Build a Better Blog, so you might not have seen it!
I don't want to leave you out so here's a link to the info and how to get your free copy of the training.
Using MySpace as a Business Building Tool
The transcript from our conversation with Nancy Marmolejo, author of Make MySpace Your Space, is now posted on Blogging and Beyond.
From an email update in the Los Angeles Business Journal:
The Chinese site will be owned by a Chinese company and supported by MySpace in Beverly Hills. There are 137 million Internet users in China.
Did you catch the show about MySpace with Nancy Marmolejo yesterday? If not you can listen to it over on Blogging and Beyond.
Nancy shared some great tips about how she effectively networks on MySpace to get new clients. Defnintely worth listening to.
Our mentor, Tom Antion, has also recently jumped on the MySpace bandwagon and is doing his usual intensive study to figure out the best way to make money in a professional, non-sleezy way. For Tom it's about the numbers of people you can reach with your message. For Nancy, it's about building relationships with a hand-picked group of like-minded people. Both ways work and I'm following these two closely so I can learn from the pros.
One tool Tom recommends is FriendBlasterPro which will automate a lot of tasks, like posting bulletins, finding friends, adding friends and commenting. This can come in handy if you're playing a numbers game and when you want to blast something out to your group. I've started using FriendBlasterPro on a limited basis to test it and will let you know how it goes.
Another quick tip for making it easy for people to add you as a MySpace friend. This one is courtesy of Dave Taylor who has a post on his blog about creating a button for adding friends. Dave gives you the code to create a button to put on your blog or web site to invite people to add you as their friend.
As much as I would like to show you how the button looks in this post, every time I paste the code (in the HTML field) I get a button that says "submit query" which is NOT what it's supposed to say. Maybe it doesn't work to have form code in a TypePad post. I'll have to check that out and get back to you.
I was able to add the button to my sidebar, but I deleted it because it was too wide for the column and I couldn't figure out a way to make the button less wide.
Anyone have some tips here? I'm open to suggestions. In the meantime, check out Dave Taylor's post on adding a button. And you can always add me as your MySpace friend using a good old fashioned link!
Tomorrow we interview visibility expert Nancy Marmolejo about how to use MySpace as a business building tool. Naturally, when you're focused on a subject, it pops up all over the place.
Just read a post on the BlogTalkRadio blog (BTR hosts Blogging and Beyond) about how MySpace is driving tons of traffic to hosts' radio programs. Apparently, posting bulletins about your show (which I have been doing), results in more traffic and listeners. Who would have thought?!
I'm learning that using MySpace for business is really a science. I've been studying Nancy's excellent ebook, Make MySpace Your Space ($9.95) and implementing her tips and strategies. I look forward to learning a lot more from her on Thursday.
Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Nancy Marmolejo, Author of Make MySpace Your Space
Thursday, April 26th 2007
3:00 p.m. PT (6 p.m. ET)
Using MySpace as a Business Building Tool
MySpace is the second most visited site on the Web. But, is MySpace a smart way to get found online and market your business? Or is it just a social gathering place for musicians and teenagers? Learn how professionals and small businesses are using this social networking tool to boost their marketing power and meet clients and colleagues online. Visibility expert Nancy Marmolejo of Comadre Coaching talks about how marketers can create a credible business strategy and use MySpace as a lead generating tool, without wasting time.
P.S. Wanna be The Blog Squad's friend? Visit my profile and click on Add to Friends.
Use this link to find out how you can listen live on line and access archived shows.
A phenomenon I've been watching for awhile is the ascendancy of MySpace as a marketing platform vs. a place for kids and musicians to hang out. In particular, I'm seeing more and more authors successfully using MySpace to build a platform for their books. Some examples are The Crafty Chica, Karen Quinn author of "Wife in the Fast Lane", and Eli Davidson. I advise you to check out their profiles to see how their building communities and encouraging sales of their books. Even our mentor, Tom Antion, as finally set up a MySpace profile!
You can check out my profile and if you have a MySpace profile, please add me as your friend!
If you're totally confused about MySpace and how to leverage it as a marketing tool, tune in to Blogging and Beyond on April 26 when we interview Nancy Marmolejo about her experience and success with MySpace. She's written a handy primer on how to use MySpace that you may want to check out. It's only $9.99 and worth every penny.
Social Media, Web 2.0 and All That Jazz
©2007 Patsi Krakoff, Psy.D. and Denise Wakeman, The Blog Squad(TM)
If you’ve been around the Internet for more than a couple of years, you’ve learned that blogging isn’t just some geeky fad that’s going away soon. Just when you start to “get it” as far as the importance of blogs for marketing your business, along comes more new stuff, namely Web 2.0 and “social media.”
Here’s what we’re learning about social media and how it will impact your business and personal life. First, the Wikipedia definition:
Social media describes the online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other.
A few prominent examples of social media applications are Wikipedia (reference), MySpace (social networking), YouTube (video sharing), Second Life (virtual reality), Digg (news sharing), Flickr (photo sharing) and Miniclip (game sharing).
These sites typically use technologies such as blogs, message boards, podcasts, wikis, and vlogs to allow users to interact. (Source: http://en.wikipedia.org/wiki/Social_media)
Robert Scoble of Scobelizer.com had some fun writing about how this “new media” impacts our lives.
Continue reading "Social Media: Welcome to the New Social Internet" »
Reader John Trosko alerted me to a blog post by Stephan Spencer about teens migrating from MySpace to a not-so-new social networking site called Bebo. Sad to say, I had not heard of Bebo. I'll check it out and report later. There are way too many of these social networking sites to keep track of.
What also caught my attention is the fact that over half of MySpace visitors are aged 35 or older. Hmmm, so how to catch the attention of all those visitors and turn them into customers? That's something I'm still working on and seems to depend a lot on how many "friends" you have. Wanna be my friend?
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